WHY XPO?
Simplifying
Digital Marketing Execution
Why marketers select Knorex XPO to automate and scale their digital marketing execution
THE XPO ADVANTAGE
Full Digital Marketing
Execution
Build ads, test strategies, compare cross-channel reports, launch, optimize multi-channel campaigns and many more
HUMAN + MACHINE
Automate With Machine Learning
Automation, budget allocation, optimal bid recommendation, ads personalization, predictive analytics are just among the few of smart capabilities you get with KAIROS, our AI/Machine Learning engine that helps to augment your efficiency.
Cross-Channel Budget Allocation
Cross-Channel
Campaign Optimization
Adaptive Campaign KPI
Optimization
Optimal Bid
Recommendation
Predictive
Analytics
Context
Targeting
XPO BENEFITS
Unique Value Propositions
END-TO-END EXECUTION
All in One Place
XPO CAPABILITIES
One Platform for Universal Marketing
Cross-Channel Marketing across Funnel
Promote your products and services using different channels to engage your audience across the entire marketing funnel or their user journey for full coverage of digital footprints.
Dynamic Allocation of Marketing Budget
Allocate and shift your budget flexibly and dynamically across different channels and strategies. Or, tap on Knorex KAIROS, XPO machine learning to learn and adjust your budget allocation in real-time as it progresses.
Manage and Monitor Multiple Accounts at Scale
Consolidate your accounts management in one place and manage with far fewer clicks to gain efficiency and unified view.
One Universal Pixel for Unified Insights
Use one tracker/tag only to track all your data for online marketing, web analysis or email marketing.
Integrated with industry leading verification partners and brand safety partners, tags are automatically generated to drive efficiency and automation.
Rapid Testing of Ideas and Strategies
XPO lets you easily test different ideas and strategies that you have and run them across multiple channels.
What’s more, there is our proprietary machine-learning technology to assist you too!
Bulk Actions for Speed and Scale
Ever experienced a situation where you need copy across the exact same campaign metrics, ad group targeting strategy or a creative design, from one account to another or one setup to another?
XPO comes with bulk cloning and other bulk actions features to speed things up for large-scale operations.
Unified Reporting for Actionable Insights
Get an overview of your reporting metrics (conversions, clicks, views, etc.) across devices and channels to give you detailed insights into your campaigns, creatives and strategies.
Monitor over-/under- spending activities and attend to any accounts or campaigns instantly.
Real-Time Analytics
Track all accounts in real-time and optimize campaigns or accounts faster.
Organize your accounts, campaigns and ad groups using filter and custom list for quick turnaround.
