What is a Supply Side Platform (SSP)?
March 20, 2020
This is a technology that allows web owners to sell digital ad spaces in automated auctions. Web owners can sell and manage video, display, or
This is a technology that allows web owners to sell digital ad spaces in automated auctions. Web owners can sell and manage video, display, or
Acronyms make work easier, especially when technical terms are too long. But this can be very confusing if you’re not well acquainted with the terms.
These days, buying and selling online ad impressions happens in less than a blink of an eye. Just less than 7-8 years ago, it would
Yes, the FB ad manager can be described as a DSP. But what is a DSP really? It’s a platform that allows advertisers to buy
If you’re an advertiser and you’re looking for ways to boost your ads engagement and ROI, you should consider the Double Click Bid Manager (DBM),
With the hype of over-the-top advertising on the rise, it’s hard to ignore it in your marketing plan. Many people are cutting their cords and
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